Vision
To structure The Dr. Babasaheb Ambedkar Marathwada University to be an Epitome of Excellence by creating and imparting time responsive Quality Education to address Changing Scenario, keeping Research and Development at its core, for ‘Anyone’ at ‘Anytime’ and ‘Anywhere’.
Mission
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To create department as a leader in mass communication & Journalism education.
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To offer technology –driven bachelor, Post-graduate and Research programmes in the domain of mass communication and journalism.
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To make significant contributions by developing media and communication professionals with societal values and professional ethics.
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To create an engaging learning environment that encourages experiential learning and practical application by focusing on hands-on media training, quality research, and a strong emphasis on ethics and social responsibility.